SPY OPTIC
Work from an in-house graphic design position from August 2024 onward.
Born in 1994 in San Diego, SPY+ hails from the intersection of cultures that define California youth. The name SPY+ represents our role as agents of this culture, and our cross icon and flagship orange are universal symbols of positivity and good vibes. - SPY OPTIC
GOGGLE
STRAP
DESIGN
Annual graphics refresh for snow goggle straps. Designers were responsible for mood boards, initial exploration and reviews, and final tech packs to bring product to its final stage.
WATERMEN
COLLECTION
CATALOG
In 2025, SPY made it's official entrance into the fishing sports category. This pamphlet speaks to the specific retailers and consumers of that world, and is a completely new asset to the SPY brand.
SEASONAL
CATALOGS
(HIGHLIGHTS)
SPY works in two seasons: sunglasses (spring/summer) and snow product (autumn/winter), releasing two catalogs per year to highlight new product and technology. A recent switch from a horizontal to a vertical format provided the opportunity to do a complete redesign. Below are a few selections from both catalogs.
THINGS I HAD
FUN WITH
Not everything fits into a beautiful campaign or a long term project. From print to digital, these are the one-offs that I had fun exploring and executing.
 |  |  |
|---|---|---|
 |  |  |
